Category: technology

  • Marketing Technology: What is it? Its types? What Benefits does it Serve?

    Marketing Technology: What is it? Its types? What Benefits does it Serve?

    Marketing technology contains instruments that enable digital or physical marketing groups to achieve their work. We can also refer to marketing technology as MarTech. It usually overlaps with advertising technology, which can automate or expand the reach of digital promotion. The group of marketing technology instruments a company utilizes is called its marketing technology stack. MarTech can have any service that counts or controls the customer’s experiences and purchasing demeanors.

    Marketing technology is of different types. Some of them are listed below.

    Types of Marketing Technology

    1. Analytics: It allows marketers to apprehend the results of marketing campaigns by delivering data on the ROI for those industries.

    2. Advertising: Companies utilize digital ad technology to promote their products, works, and services more effectively.

    3. Customer Relationship Management: This technology enables businesses to build strong relationships with existing clients by tracking contacts, procedures, payments, and charges in one application.

    4. Search Engine Optimization: It helps companies to optimize their tracking system and examine which keywords are presently performing satisfactorily in the industry.

    5. Content Management: It can help businesses address their marketing and website content by making it easier to search, update, title, design, inspection, and revise the content.

    6. Social Media Marketing: It can create a posting, answer, and handle social media accounts more efficiently by automating things.

    Benefits of Marketing Technology

    • Help to improve efficiency.

    • Build better client connections

    • Help companies comprehend their ROI more comprehensively, expand advertising finances more efficiently and make better deals.

    • Help to reduce the time it takes to see and count specific outcomes.

    Some Marketing Technology Tips

    • Make sure you apprehend your company’s requirements.

    • Marketing technology firms offer ample knowledge about their tools, demos, free practice periods, and sections, so you can understand how their products work before you purchase them.

    • Communicate with your company’s technical support division at each step of adding the latest marketing technology.

    • Make sure you maintain a growth strategy before you make any software investment.

  • Best Employee Management Applications System that Make Business Easier

    Best Employee Management Applications System that Make Business Easier

    Every business, whether big or small, requires managing all their activities like accounting, online payments, project managing, appointment scheduling, collaborating, etc. For managing these activities, many software is present in today’s world.

    This article will help you to study the different software, each serving a purpose in its department.

    Appointment scheduling software

    This software will help you schedule all your appointments and online bookings. It will provide a reminder to you of your activities and schedules.

    SimplyBook is the best software for this purpose and is available on mobile devices and PCs.

    Project management software

    This software will help to manage all your projects like marketing campaigns, content development, customer support, sales tracking, data entry, and HR tracking.

    Trello is the best software for this purpose and is a collaboration and task management tool that works for most projects. It helps to track all the due dates, card cover photos, and labels.

    Online payment software

    This software will help in managing all of the payments that get done through the online mode.

    PayPal is the best software for online payment for small businesses as it is easy to set up and use.

    Human resources software

    This software requires handling the payroll processing and tax responsibilities for all workers.

    Gusto is perfect for this situation. This software makes it easy to add new employees and provide them with a designation. Additional HR services are available for companies who need extra support in Gusto.

    Email marketing software

    MailChimp is the appropriate software for this purpose as it is free for companies with fewer than 2000 subscribers. It serves as a great advantage for small businesses. It has the best features of behavioural targeting, custom templates, etc.

    Accounting software

    Xero is the best cloud-based accounting software for small businesses and helps to provide the best tools for monitoring financial performance. It also helps to create and send invoices and provides automated payment reminders to clients when their invoices are due.

    Collaboration software

    Slack, a software for collaboration, helps to bring your communications together and encourages you to connect, work, and link with the employees irrespective of the device. It will also help you to have all your team communication in one place that is instantly searchable and always available.

    Website builder software

    This software will help you create and manage the content of a website. It also offers many publishing options like built-in text, editors, SEO, etc.

    WordPress is the most popular website builder software.

    Tracking software

    For companies who need a simple time tracker, Toggl will be the best option for them. Toggle users can track time across hundreds of third-party apps, computers, and devices.

    Social media monitoring software

    This software will help you to know about the customer’s preferences and feedback on the social media platform.

    Zoho Special is the appropriate software for this purpose as it provides keyword tracking and will help you to know more about your customers on a social media platform.

  • Most Popular Android Games | Most Downloaded 2022 Mobile Games

    Most Popular Android Games | Most Downloaded 2022 Mobile Games

    In today’s generation, people are so busy with their work-life and study life that it causes stress. So, when you get some free time in your work or classes, you can relieve your stress by playing games. You can download games to your mobile phones to play later in your break.

    It will surely improve your mood and boost your brain power. It also helps kids with autism.

    This article will help you study the most popular android game you can play for entertainment and change of mind.

    Android games

    The games played on any portable device such as mobile phones, tablets, or portable media players with or without network availability are called android games.

    Most popular android games

    The top and the most popular android games are:

    Call of duty

    • It was the best android game in 2019 with such a high rating.

    • It’s a free-to-play game, but most of the in-game purchases are cosmetic games.

    • The game has FPS online PvP mode with a 100-player battle royale.

    • Its rating is 4.6.

    Candy Crush Saga

    • It is a free-to-play match-three puzzle video game.

    • Its rating is above 4.5.

    • Players complete the levels by swapping the colored pieces of candy on a game board to form a match of three or more of the same color, eliminating those candies from the board and replacing them with the new ones.

    Pubg Mobile

    • It is the most popular android game.

    • It is a free-to-play battle royal video game.

    • Players parachute down to a remote island and fight to remain the last player standing.

    • Each game lasts about 30 minutes.

    • Its rating is 4.3.

    Garena free fire

    • It is a battle royal game.

    • It was the best android game in 2021.

    • It consists of approximately 50 players parachuting onto an island in search of weapons and equipment to kill the other players.

    • The goal is to survive on the island with a maximum of 50 players online.

    • Its rating is 4.6.

    Ludo king

    • In terms of ranking, it is the No.1 in the top free games section of the Apple store and Google play.

    • It is the first Indian gaming app to pass 500 million downloads.

    • Its rating is above 4.

    • In this, you have to move four tokens from the starting point and move it around the board to the center of the board. The first person to do this wins the game.


  • 5 Sneaking modes Hackers can Get your Facebook password

    5 Sneaking modes Hackers can Get your Facebook password

    Facebook is the finest way to remain in touch with friends and family. But it has one drawback. It can make you more vulnerable. Your account probably contains personal data and relations that could benefit a pirate. The better you understand how a hacker can access your password, the cleverer you will be at keeping it safe. We have listed seven ways hackers can hack your password, which you should know.

    Suspicious Emails

    Fake emails have become more refined than in history. They might emerge from Facebook and have all the design and symbols you expect in an honest email. It can be tough to decide if an email is fake.

    Phishing

    In this, someone requests personal information that they can utilize to gain entry to your account. They can fool someone into signing in on a phony site. So it is always okay to go to Facebook instead of clicking on a link. Carefully read the email address before using it.

    Password Spraying

    Many people use identical easy passwords, due to which multiple pirates use password spraying. It is when they guess a password by using the most ordinary passwords. When forming a password, it is best to use a distinctive phrase, substitute some letters with numbers, and change the capitalization.

    Keylogging

    Keylogging demands installing a program on your instrument to follow everything you type and provide pirates with more details than just your Facebook login details. They could obtain credit card details using this method. Generally, pirates suppress these programs in other software. To stay secure, do not download anything from an untrusted origin.

    Unsecured Networks

    Public Wi-Fi is usually unsecured. Unsecure webs allow pirates to snooper through all the information you send and receive from web pages while on that network. Rather than using free Wi-Fi to access Facebook, sign in using mobile data to ensure your information is safer.

  • Top 5 Free and Open Source Content Management Platforms

    Top 5 Free and Open Source Content Management Platforms

    Content management software directs to the products presented commercially free by the provider and are usually trimmed-down performances of the professional or business editions. They provide basic functionality that allows users to handle their content efficiently. Digging for a perfect content management platform may seem difficult. One must spend lots of time researching. So, to help our readers, we have a solution here. This article will include free and open-source content management outlets with a short overview.

    Concrete5

    Top 5 Free and Open Source Content Management Platforms

    It is an available original content management system certified by MIT that permits users to use each page by clicking on edit and pushing elements of that page around to suit their requirements. It is best for associations looking to build magazine experiences, public web portals, and drag-and-drop page layouts in their CMS.

    Maarch Courrier

    Top 5 Free and Open Source Content Management Platforms

    Maarch courrier is a modular CMS documented in PHP created to archive enormous static records legally. It has numerous file type management, hierarchy-based approval, warranty workflow, and enterprise apps. It allows users to equip and index content from a single screen.

    Shopify

    Top 5 Free and Open Source Content Management Platforms

    Shopify is an eCommerce forum created to help freelancers and small businesses. It helps companies who need ensured eCommerce platform benefits. It supports every device and allows enterprises with fewer budgets to save money by no longer needing to pay for business plans.

    TYPO3

    Top 5 Free and Open Source Content Management Platforms

    TYPO3 is a CMS designed to help sites of a gigantic magnitude and to become a native content management forum. It delivers Ajax drag-and-drop features and should be utilized by the ones not smart with code. The solution is widespread with corporate websites because it combines features that otherwise require attachments or plugins.

    WordPress

    Top 5 Free and Open Source Content Management Platforms

    This medium has an enormous developer community that delivers a range of tutorials for inexperienced users. The open-source system allows programmers to openly convey codes online with users to utilize it and save on developing time and expenses. WordPress can also get operated with no coding needed if the user does not know how to code.

  • Best gaming laptops (2022) for beginners and pro-players | NewsMytra

    Best gaming laptops (2022) for beginners and pro-players | NewsMytra

    We know nowadays, youth treasure playing games on their electronic devices. They look after the best gadgets to relish games without any interruptions. Along with mobiles, people began playing games on their laptops and wanted to have the best gaming laptop.

    The best gaming laptops are strong enough to play the latest and most outstanding games almost as well as the best gaming PCs, yet transportable to carry with you wherever you go.

    Finding the best gaming laptop may be difficult, so to help you, we have listed some of the best gaming laptops to help you choose the best one.

    Dell G15

    Best gaming laptops (2022) for beginners and pro-players | NewsMytra

    Brand: Dell

    Series: Dell G15 5511

    Screen Size: 15.6 Inches

    Colour: Black

    Hard Disk Size: 512 GB

    CPU Model: Core i5

    RAM Memory Installed Size: 8 GB

    Operating System: Windows 11 Home

    Characteristic: Anti-Glare Screen

    Graphics Card Description: RTX 3050

    About this item

    • Presents top HD attribute on the 15.6-inch Anti-Glare WVA narrow border display with 120Hz refresh rate and 1920 x 1080 resolution

    • The NVIDIA GeForce RTX 3050 graphics card produces excellent performance for gamers with 4GB GDDR6 memory for a fast loading time and a subtler system.

    • The 11th Generation Intel Core i5-11400H processor delivers the energy required to combat the most challenging games.

    Razor Blade 17

    Best gaming laptops (2022) for beginners and pro-players | NewsMytra

    Brand: Razer

    Screen Size: 17.3 Inches

    Colour: 4K – Touch

    Hard Disk Size: 1000 GB

    CPU Model: Core i7

    RAM Memory Installed Size: 32 GB

    Operating System: Windows 10 Home

    Notable Feature: Touchscreen

    Graphics Card Description: Dedicated

    Graphics Coprocessor: Geforce gtx

    About this item

    • Acquires Ultra Low-Profile Mechanical Keyboard Powered by Chroma

    • Has VR Ready & Intel Core i7-7820HK Quad-core Processor

    • Possesses 3840 x 2160 UHD G-SYNC touch display

    Acer Nitro 5

    Best gaming laptops (2022) for beginners and pro-players | NewsMytra

    Brand: Acer

    Model Name: AN515-57

    Screen Size: 15.6 Inches

    Colour: Black

    CPU Model: Core i5

    RAM Memory Installed Size: 8 GB

    Operating System: Windows 11 Home

    Characteristic: Backlit Keyboard

    Graphics Card Description: Dedicated

    Graphics Coprocessor: NVIDIA GeForce GTX 1650

    About this item

    • Packed with incredible power for games with 11th Gen Intel Core i5-11400H processor

    • Have high-performance with NVIDIA GeForce GTX 1650 graphics

    • HD point on the 15.6″ widescreen LED-backlit IPS picture with 1920 x 1080 resolution, 144Hz refresh rate, and 16:9 element ratio

    Medion Erazer Beast * 30

    Best gaming laptops (2022) for beginners and pro-players | NewsMytra

    Brand: MEDION

    Series: MEDION ERAZER Beast X30

    Screen Size: 17.3 Inches

    Colour: Black

    Hard disk size: 2000 GB

    Operating System: Windows 11 Home

    Notable features: Illuminated keyboard, integrated webcam, Bluetooth

    Graphics card description: Nvidia Geforce RTX 3080 Ti

    Graphics coprocessor: Nvidia Geforce RTX 3080 Ti

    CPU speed: 4.7 GHz

    About this item

    • Gaming Graphics Card NVIDIA GeForce RTX 3080 Ti Laptop GPU

    • 16 GB GDDR6 VRAM

    • Increase Clock up to 1590 MHz

    • Max Graphics Power up to 175 W

    • Medion Erazer Beast X30 MD62404 Win 11

    • 6-cell Li-polymer high-performance battery

    Lenovo IdeaPad 3i GTX 1650

    Best gaming laptops (2022) for beginners and pro-players | NewsMytra

    Brand: Lenovo

    Series: Ideapad Gaming 3i 15

    Screen Size: 15.6 Inches

    Colour: Black

    Hard Disk Size: 512 GB

    CPU Model: Core i5

    RAM Memory Installed Size: 8 GB

    Operating System: Windows 10

    Notable Feature: Webcam

    Graphics Card Description: Dedicated

    About this item

    • 10th Generation Intel Core i5 processors, DDR4 remembrance, and M.2 NVMe SSD hold

    • Slingshot your gaming visuals with a 1080p FHD IPS picture with a 60 Hz refresh speed

    • Spacious high-calibre gaming keyboard with blue backlighting

  • Get busy with Must have Technology Tips for Small Businesses

    Get busy with Must have Technology Tips for Small Businesses

    Since technology has come into our lives, it has changed our lives in numerous ways. Look in your surroundings. Don’t you think there is a lot of difference between the world we were born into and the world right now? Well, all this is due to technology.

    Technology has changed the ways of interaction, the methods of conducting business, and the ways of shopping, living, and working.

    The importance of technology in businesses in today’s world is very much. Companies need technology to improve their competitive advantage, growth, and driving strategy. The companies of today’s world cannot run without video conferencing, Internet, various project management apps, etc.

    Technology: A key for businesses

    • Technology has impacted communication and has enabled faster, broader, and more efficient communication. Communication has become more interactive between the clients, the public, and the investors. The meetings have become more convenient with Skype and zoom. The communication among the team members has got simplified with apps like Slack or Asana. These apps tell us about the project status and details of the deadlines and tasks. Other resources for communication are newsletters, email, social media, etc.

    • It has played a vital role in the privacy and security measures needed for the company. Tight security is essential for every company to avoid cybercrime and data breaches. Technology has made it possible for companies to adopt strict measures to keep theirs and their customer’s data secure.

    • It has helped the companies to track the processes, maintain the data flow and the contacts and employee records with the increase in the efficiency of systems, products, and services. This efficiency will also help reduce costs and allow the businesses to shoot up.

    • Using the latest technology will help you to bring out better work results. Companies need to bring out the cost-output relationship and use the technology to enhance the results.

    • Achievement is more in lesser time with the use of technology. It helps save the employee costs and engages them in the areas where they are needed. Technology is also performing repetitive tasks which have already been done by others.

    Technology is beneficial in both tangible and intangible ways and will help companies to make more money and provide the demanded results to the customers.

  • Tablet under 鈧�0,999, new Motorola Moto Tab G20, with android 11OS

    Tablet under 鈧�0,999, new Motorola Moto Tab G20, with android 11OS

    A new android tablet by Motorola has landed on the market attracting the customers with its prices and features. This new tablet has upgraded the visual experience for viewing with a new smooth OS system.

    Moto G20 is delivered in 3Gb RAM and 32 GB inbuilt storage space. The tab fother has an expandable storage capacity of up to 1TB with an external MicroSD card.

    When it comes to the screen, the G20 represents the moto promise of high definition display, with an 8-inch in-plane switching panel LCD in HD+. The TDDI technology in android is best in class feature for all users.

    The Motorola tab G20 is powered by an octa-core MediaTek Helio P22T processor, with a 5,100mAh battery that has a 10 W fast charger. With a back camera of 5-megapixel, an autofocus feature, and a 2-megapixel front camera, the tab has many features that make it the best product in the budget range.

    The tablet is perfect for long usage with a battery that lasts up to 36 hours of continuous use. Dolby Atmos Audio, Type-C port, has a 3.5mm audio jack, Wi-Fi 802.11 a/b/g/n/ac, Bluetooth version 5.0, and Google Assistant support for voice control navigation are some additional features marked by the price.

    Now the Motorola Moto Tab G20 is available for 鈧�0,999 sale.


  • Taking a screenshot from Facebook messenger chat will now give the user the notification

    Taking a screenshot from Facebook messenger chat will now give the user the notification

    Facebook messenger has now dated a new feature. As per the latest updates, the user will now get a notification if one of the two people in the conversation takes the screenshot.

    To guarantee better security of the information chat in a private conversation, Facebook has now allowed people to get notified when the user takes a screenshot.

    “Today, we’re announcing updates for Messenger’s opt-in end-to-end encrypted chats that will help improve your messaging experience. Building secure and fun interactive features takes time and requires our engineers to innovate and solve technical challenges, so this is part of a series of product updates as we keep improving our services. With cybercrime and hacking on the rise, it’s more important than ever to find great ways to connect with friends and family through private and secure communications.” said Product Manager, Timothy Buck.

    More features are introduced in the update, including a vanishing feature that will make the chat disappear after all the users have read the message.

    Above that, the user will also be allowed to respond to the message with a range of stickers and reactions. Previously this feature was available only on Instagram chat.

    Now, this feature will add more advanced experience in chatting to the meta product.

    In the past META has allowed disappearing chat features to Whatsapp. These include the “view once only” feature to the image sharing.


  • Phone got stolen? Protect your bank details with these few steps

    Phone got stolen? Protect your bank details with these few steps

    Smartphones have made our life so much easier, with transactions before a blink of an eye and quick access to multiple banks on our smartphones and devices. but with these facilities comes great risk.

    If your phone got stolen, anyone can use the details that saved your smartphone to misuse the UPI and net banking services to transact money. This facility can cost you greatly.

    To know how to protect yourself from this mishap, follow these 5 tricks in case your phone gets stolen.

    Block Sim Card:

    The most important step is to block your sim card. This will protect your bank from receiving any OTP request for transactions. since most of the payments are OTP verifies, it is best to block service before it’s too late

    Block Mobile Banking Access:

    It is advised to block the mobile number to protect the thief from misusing your contact number. this is just an additional step that protects you and your bank details

    Visit Local Bank Brank To Change Mobile Number:

    So after you have blocked your sim card, the bank account still requires a phone number to notify you in case of any transaction. therefore visiting your nearest bank branch to change the phone number.

    Deactivate Upi Payment:

    Deactivating UPI payment saves you from any transaction being carried out through mobile banking applications like Paytm, Phonepe, Google Pay, etc.

    Block Mobile Wallet:

    Mobile wallet transactions do to require any OTP verification, therefore the wallet needs to be blocked as soon as possible. if you save a large amount of money in your mobile wallet on apps, the person with your device can use that money.

    File An FIR:

    Filling an FIR is a necessary step in case of any theft. This ensures that they are tracked in case of any transaction, and you get your device and money back.